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SESSION:
After the Buy Button: CLTV Leakage and Why Marketing Should Own the Customer Experience
Indy Guha is the VP of Enterprise Marketing at Signifyd, where he leads a team that will further accelerate the broader enterprise adoption of the company’s solution.
Prior to joining Signifyd, Indy was the youngest partner named in Bain Capital Ventures’ history, where he oversaw some of the firm’s key ecommerce-related investments, including SquareTrade, BloomReach, Kenshoo and Signifyd itself. His fascination with the modern commerce technology stack was fanned with Bain Capital Ventures’ investment in Jet.com, the most prominent example of a new breed of ecommerce enterprises.